Products You Can Sell Online

Starting an online business is a fantastic idea, especially with many consumers leaning towards shopping and sourcing items online for convenience.

There is, therefore, no better time than now for you to hop on to this e-commerce trend, offer multiple products and make sizable profits with each sale.

With that said, let’s look at a diverse range of trending products you can successfully sell online.

How To Sell Products Online in Nigeria

As the popular saying goes "before you start selling a product, you need an audience". In the same vein, before concluding what products to sell online, you must first establish an online store.

There are various technical requirements that a site has to meet to be drive traffic and convert visitors into paying customers. You can build your own from scratch, or leverage existing e-commerce platforms and websites that have it all figured out.

Through an e-commerce platform like Traides, you can effortlessly create a professional online store that showcases your products or services, whether you sell online or physically. What's more, you will have access to an already pre-existing audience, making it easy to showcase your items and make a sale quickly.

Of course, you may also have a stand-alone online store, i.e. your own website. There are many softwares you can use to build your business website.

Trending Products You Can Sell Online

Here are some trending products you can sell online:

1. Mobile Phones and Accessories: The demand for mobile phones these days is relatively high. In fact, studies have shown an influx of at least 81% over the past few years. These figures are no surprise as the world has become increasingly mobile-centric, with smartphones and gadgets integral parts of people's lives. You can seamlessly cash in on this trend by offering trendy phone cases, wireless chargers, portable power banks, Bluetooth headphones, and innovative mobile gadgets that enhance user experiences. Also, devices that enhance the phone experience, like smartwatches, screen protectors, and batteries, are products you may sell.
2. Fitness and Wellness Products: The fitness and wellness industry has become very profitable and has witnessed a significant surge in recent years. The latest research from McKinsey & Company estimates that the global value of the health and wellness market is over $1.5 trillion, with an annual five to 10 per cent growth rate. This is all due to young people taking their health seriously and keeping fit to achieve a particular physical structure. You can join this profitable business by offering, Workout accessories: they include fitness trackers, gym wear, water bottles, gym towels, dumbbells, resistance bands, and shoes. Supplements and health-oriented products: essential oils, energy bars and multivitamins. Yoga materials: yoga mats, towels, yoga Bag or Sling, yoga Blocks, and Yoga Straps.
3. Electronic Appliances: As technology continues to advance, appliances have gained significant popularity and have become one of the most popular goods to sell online. These products have a big market and are readily marketable. Here are some electronics you may sell online. Television equipment: LCD TVs, home theatres, LED TVs, play stations, projectors, and smart TV’s. Cameras: polaroid cameras, digital cameras, surveillance cameras. Generators and portable powers: Generators, inverters, solar power, stabilisers. Other home appliances: fans, air conditioners, blenders, fridges, freezers, gas cylinders.
4. Beauty and Self-Care Products: Selling health and cosmetic products online can be a lucrative business opportunity for several reasons. The current “skincare and wash day” rave has, for one, attributed to its profitability. Data by Statista revealed that the global cosmetic market is projected to reach $758 billion by 2025. This expanding market presents ample opportunities for online sellers. Nigeria is not left out in the demand for beauty products, especially among people aged 18 – 40. Here are the best products that people demand online in Nigeria. Skincare Products: The skincare market is booming, with consumers increasingly focusing on acne-free and smooth skin. Offer a range of products, including cleansers, moisturisers, serums, and face masks. Beauty Tools and Accessories: Examples are makeup brushes and hair styling tools, facial rollers and blenders, foundations, hair dryers, hair straighteners and headbands. Personal Care Products: They include toothpaste, deodorants, perfumes, bath and shower gels, relaxers and conditioners. Remember, Traides can connect you with the right audience for your goods and present a perfect plan to promote your business and make maximum profit.
5. Groceries: Selling groceries online offers numerous benefits and advantages over traditional stores. For one, online grocery shopping provides convenience to customers, allowing them to order groceries from the comfort of their homes or on the go. This eliminates needing to visit a store physically, wait in lines, and carry heavy bags. Examples of popular grocery items you may sell online are: Fresh produce: Fruits, vegetables, herbs, and organic produce. Dairy and Eggs: Milk, cheese, yoghurt, butter, and eggs. Pantry Staples: Rice, pasta, flour, sugar, spices, canned goods, and cooking oils. Snacks and Beverages: Chips, cookies, chocolates, coffee, tea, soft drinks, and juices. Meat and Seafood: Fresh cuts of meat, poultry, fish, and seafood. Baked Goods: Bread, pastries, cakes, cookies, and gluten-free options. Household and Cleaning Supplies: Detergents, toiletries, paper products, and cleaning agents.
6. Fashion Items: Fashion items are another fantastic product to sell online. Clothing is a significant need for our existence, and therefore people constantly search for them and fashion accessories to top it off. Some popular fashion items that can be sold online: Women's and Men’s Clothing: You can offer various options, including dresses, tops, skirts, ties, suit sets, jeans, pants, and activewear. Remember to make your products size inclusive to cater to specific customer needs. Accessories: Accessories like jewellery, handbags, belts, scarves, and sunglasses are popular online purchases. Footwear: Shoes are highly sought-after fashion items online. Explore styles like sneakers, heels, boots, sandals, and flats to cater to diverse customer preferences. Personalised Items: Customization and personalisation have gained popularity in the fashion industry. Consider offering personalised clothing items like monogrammed shirts, customised jackets, or personalised accessories Swimwear and Beachwear: Selling swimwear and beachwear online can be profitable, especially in regions with warm climates or popular tourist destinations. Provide a variety of styles, sizes, and designs to cater to different body types and fashion preferences

Bottom Line

It is essential you conduct market research, understand your target audience, and adapt your product offerings to suit their needs and preferences. Be sure to join ` today to unravel the full potential of a successful online business!